Internet Marketing Step By Step - How To Create Your First Product ...

One of the biggest obstacles to many people who want to start their own online business is creating their first product. It can be a huge stumbling block. So in this post in my step by step series on internet marketing I?m going to give some guidance on how you can create your first product.

The first obstacle you need to overcome is the psychological one. These are some phrases I?ve heard ?I?ve never written anything in my life?, ?Why would people want to buy a product from me?? and ?I don?t know enough to create a product?

Let me make something clear straight away ? I know lots of people who are successful in online business who said very similar things before they started out! It?s a very common experience ? so accept it and move on. The truth is that there?s only one way to find out if you can create a product that people will buy and that?s to do it!

The next obstacle is deciding what type of product to create. There are lots of possibilities ? ranging from digital products e.g. writing an e-book or recording an audio interview to physical products e.g. a book, CD or tool.

One of the simplest ways to start an online business is to create a digital product that people can download onto their computers. This gets rid of the need to store or ship physical products. So it reduces the complexity of the process and helps you get started.

We?ll therefore work on creating an e-book as your first product. There are 2 main ways that you can approach this ? you can either write it yourself or pay someone else to do it for you. Either way you?ll need to think about what material you want to cover in the e-book.

For example, if you?re targeting beginners in your niche you can put yourself in their shoes and have a chapter on each area / topic that they?ll be interested in. Then come up with some bullet points listing the material that you want to cover in each chapter. Some useful areas to cover are basic facts, common problems or frequently asked questions.

You can then either set about fleshing out these points yourself or providing the outline to someone else who will write the e-book for you. Check out my blog post on outsourcing for more information on this.

Remember that you?re not creating ?War and Peace?! For your first e-book aim for a reasonable number of pages ? by setting yourself a realistic target you?re much more likely to achieve it.

A third obstacle that people face is the ?perfectionist? one. They want to make sure that everything is absolutely perfect before they start selling it. Now I?m a great believer in doing everything to the best of your ability but the reality is that perfection eludes most of us!

So you?ll need to discipline yourself to decide when you?ve done sufficient work on your e-book and to stop tinkering with it. Full stop! You?ll then have achieved your objective of creating your first product. That will be a great feeling and a cause for celebration.

You may well be pleasantly surprised as to how straightforward it can be when you set your mind to it, break the task down into manageable chunks and then get on with it. We?ll cover what you do next in future blog posts but if you want to find out right now click here to access the Internet Business Start Up Kit. It?s a great resource to help you get started.

Source: http://howtobuildyourinternetbusiness.com/internet-marketing-resources/internet-marketing-step-by-step-how-to-create-your-first-product/

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